Etsy is a high traffic e-commerce platform that you can own your Etsy store to revenue for your handmade or vintage, art craft items. When you start your Etsy store, you need to know the 10 tips selling on Etsy store successfully to drive 150% traffic. The selling tips on Etsy are how to increase your Etsy rank in the Etsy search engine.
No ranking means no traffic, and no sales, from my selling experience on Etsy store, let me expose what is the main factors that affect the Etsy ranking, follow my 10 tips selling on Etsy step by step.
1.Etsy SEO Tips
SEO is the cost-effective and the main method to sell on Etsy store or another e-commerce platform. Because it is one=time thing without the need to pay for anything, and then continue to get revenue over and over again. which is very reassuring to get passive income from organic search. So doing well on Etsy SEO is the first and best tip to your sales performance in the long term.
SEO doesn’t like ads or promote on social media, if you stop to boost or promote with cash, your item won’t have chance to sell to your customer, although it is not the only selling strategies, but is actually worth way to invest more efforts on and put it on top of the Esty selling tips.
Etsy SEO is one of the most important factors in order to success on Etsy, it is search engine optimization in short which utilize some keyword of your niche product to make your item display in front of customers among so many competitions. If you put the keyword match on titles, tags, and descriptions with specific long-tail keywords, it will stand out from your competitors.
If your item title keyword is not relevant to what the item is, it’s not going to get rank that isn’t not going to sell, that is why keyword research is such an important part for SEO tips. so you’ve got to go into some keyword research tool to find what keyword the customer is searching for, and what are the competitive keyword you should use for rank?
The heart of SEO is getting better rankings and ultimately convert to a sale and make $$$. The more specific long tail-keyword you put, the accurate and target traffic you get from visitors, and the more clicks and browse time on your listing which also reduces a bounce rate. Long-tail keywords are by their nature not popular. “Longtail” refers to the distribution curve that extends at a low level for a long way out to the right of the distribution histogram. The idea of the long tail tactic is to find phrases for which is not much competition. the long-tail keyword contains many different search phrases in a specific request that are not searched often, but the quantities the of this kind searches are not fewer than the popular phrases, a big variety of long-tail keyword is important in SEO tips which is conducive to a transaction.
Having more keyword phrases combination with 3-4 above will reduce the number of listings, People often search by starting with a popular and hot search phrase and then refining it by adding more specific keywords. so it makes sense to have a good rank in Etsy search using the specific long-tail keyword match for the titles, tags, and description together, In a low competition search having only part of the target keyword phrase matching between title and tags can still boost your listing’s relevancy significantly which is easy to get rank on top.
The goal is to try to have longer phrases that fewer buyers will use, but have a higher percentage of a sale. Long-tail keyword phrases result in fewer landing pages and a better chance of your listing being search without having to pay for advertising.
Wow, since the specific long-tail keyword is so important for SEO, how to find the effective long tail in a variety of combinations? The most important keyword tool I highly recommend for Esty shop to use is as below keyword tool lists.
With this powerful Etsy keyword tool, you are running in the dark without direction but gaining the insight for the keyword search volumes, engagement, and competion., the more engagement means the more convert to sales., so the best way for Etsy SEO is the select the keyword with high search volume, high engagement and low competition, if the engagement is too low to convert, it is better to remove from your list.
In addition, Marmalead will analyze the sales factors and offer SEO tips for the most important change you can make to increase sales for your listing.it is easy to get the performance of the title keyword and tags. analyze different databases in a variety of dimension, such as long-tail keyword, title length, focus, and non-focus keyword and tags. You can compare up to four keywords on several areas including price, favorites, views, and tags, target the most profitable keyword to maximize the sale.
With Marmalead Entrepreneur, the feature function you can get:
- Keep track of trending tags on Etsy
- Check relevancy by filtering for your shop
- Track keyword performance over time
Marmalead will also show you the most popular tags and count which indicates how popular is it. and also recommend you the most related search keyword, it is a great way to brainstorm your keyword combination, forecast the performance of a keyword phrase, and discover the mine gold keyword to up the sales.
eRank has several tools that you can learn from other successful Etsy store sellers, and quick to fix your listing when seeing some warning information about missing tags, images or attributes in the dashboard. A top seller section is a great tool helping your find the best seller in your catalog, you can access what are their best selling item and what are their popular keyword and how they optimize their listing.
The rank checker will show you a full data of the top 500 listings, with this tool, you can access to check the titles, the popular tags and prices, which items get more favorites and views, you can reference their performance by titles, tags to brainstorm your keyword combination, and also recommend the great keyword ideas to add for your own.
The keyword tool module is the best place for keyword research on Etsy. when you enter a search term, it will perform to display you the monthly search volumes, click-through rate(CTR), how many competitions will you get, and what an engagement level like with these listings? etc, it is quick and easy to explore various statistics for analyzing a listing.
You can find the best selling products on Etsy while browsing on the top seller by category, discover the Etsy stores that sold the most products, a great way to do niche product research.
The search trends line chart performs expose the performance of the search terms in the past two years. the market share and market trends analyze the actual request of the search items in the past year which offers you an insight to determine the significance of the keyword. Below on market trends of the keyword tool page, there is a large amount of keyword related which is a great idea for specific potential long-tail keyword brainstorm if you don’t know what buyers will search for. A keyword hashtag generator is a great tool for Instagram and Pinterest marketing.
The Price Range bar chart shows you the price range of the top-100 listings that have this search term so that you can reference to have reasonable pricing for your listing, not too low to lose money or not too high to reduce a conversion rate. If you selling a necklace is two times the prices of your competitors with the same class quality, you will lose more chances to get revenue.
3. Etsy search bar dropdown
Etsy search bar will show you the hottest and popular keyword of recently when you search for any item keyword in the search box, it will automatically display drop down below a keyword lists which was search very often and may get a high search volume.
The best way to discover the hidden long-tail keyword is to search a popular hot head keyword, when you type the search keyword, not to enter immediately but only beat the space key, it will auto display list of a popular and long-tail keyword, and then plus alphabet from a to z, you will quickly discover a large amount of specific long-tail keyword that you never thought of.
If you are acute enough, you will surprise to discover another popular hot list of keyword below the search box in the red box, click the next arrows to see more. this popular keyword may also get high search volumes.
3.Google keyword planner
Google keyword planner is a great free keyword research tool that involves a large number of target users from the internet, you don’t need to run an ad campaign in practice, only try to create ads but don’t pay anything. search item keyword that is popular in Google is also popular to some degree in Etsy search. Etsy can get a high search authority on Google, so if you can optimize your keyword title and tags with competitive and commercial value, it is a great chance to get rank on Google, Bing, and Yahoo, and then rank on Etsy.
Although the search item from Google keyword planner stands for all internet keyword terms and they are not the real search volume on Etsy, but you can find some of the keyword phrases that you will not expect or thought of, put them in Marmalead to get its monthly search volume and competition or put it on Etsy search bar to check if it is auto on the drop-down box which stand for the top search.
It is flexible to locate any country and language to some portrait of the crowds, get the target keyword search group of people with accurate keyword phrases, you can broaden your search by related search terms to get more long-tail keywords and add a filter to exclude some are not related. Adding the selecting keyword to your current ads plan overview, and forecast approximate search impressions when you rank on page one of Google.
You can also utilize the Google alphabet soup to discover a large amount of long-tail keywords, the same is applicable on Etsy search bar, type a keyword and enter space key to check what will auto drop-down, try to go on from a to z.
4.Pinterest search bar
Pinterest is a high conversion social media platform that will bring your great revenue if you can take advantage of it. Pinterest also gets a high weight authority in Google search ranking. There are some hack tips to discover long-tail keyword hide on the Pinterest dashboard.
Search keyword from Pinterest search bar with drop-down lists
Search keyword from Top navigation bar
Search keyword from the mid-page of the related search.
Search keyword from Pinterest ads, creating and ads and no need to run, put a keyword, you will find a variety of keywords ideas from Pinterest keyword tool.
5.Jaaxy keyword tool
With Jaaxy keyword tool, you don’t need to install any app or software, it is an online search keyword tool that can immediately select the best gold keyword which would have a relatively large monthly search volume avg greater than 30, competition QSR under 100, it is quick to determine a gold keyword that can be easy to get rank on Google without the complicated process of the screen out. This keyword search on Jaaxy will help you a lot on Etsy search to some degree.
It is response fast and time-saving, you can take more efforts on content creation and content marketing to drive more traffic for your blog, no need to waste time on keyword research. Its powerful function is the best keyword tool I have experience for brainstorms blogging ranking. check my Jaaxy keyword tool review.
It is free to search 30 times to experience a trial account, sign up here, If you are a premium of Wealthy Affiliate, it is free to get access to Jaaxy keyword tool. If you haven’t a branding website for promoting your products yet, it is worth to sign up a free Siterubix account to build your own branding, I will be happy to teach you on How to create a WordPress website for free.
It is easy to find a long-tail keyword to get access to your target audience by Autocomplete with Keyword Tool Dominator. If you are running multiple e-commerce platforms like Amazon, eBay, Etsy, this Keyword Tool Dominator is a great integration for your request, if you are also website blogging making money online for your business, it also offers keyword for
- Google Keyword Tool
- Google Shopping Keyword Tool
- YouTube Keyword Tool
- Walmart Keyword Tool
All of the keyword suggestions shown are retrieved in real-time from the corresponding autocomplete service. Use seed keywords with one, two, or three words to search for more long-tail keywords. For example selects the Etsy keyword tool, type keyword like “eucalyptus garland”, it is easy to get access to all the popular keyword auto-complete on the drop-down box, when you get a list od such keyword, checking the number of listing use this search term to get its competition.
I would recommend this keyword tool for every SEO & digital marketer. But every tool has two sides. When you are checking keyword in the Etsy search bar suggestion, if you add keyword everywhere extension, no need another separate keyword tool, and get the total results listings on top of search to check its competition. it is easy to get its search volumes on Etsy, this search volume also applicable on eBay and Amazon. when you search on Google, it will offer more suggestions than Google auto-complete on the right side of the Goole page.
- Easy to use and store keywords, very friendly to user., save lots of time.
- When you type the keyword on Google search box, keyword everywhere will appear some keyword suggestion on the right side of Google, if you update to a premium paid member, it is easy to get search volumes of search terms by batch, and easy to export.
- Great free SEO tool for content creators and businesses on a small budget.
- This browser offers search volume and CPC data for free.
- Great extension for quick webpage keyword density checks.
- Marketers can use this tool to analyze keyword data for the web page.
- If you need some high-level analytics or advanced keyword suggestion for your SEO strategy, this is not it.
- There is no competition on this keyword everywhere, you need to put search term to a third keyword annalistic tool to get its competition data like Semrush.
- Keyword data gets from Google, not exactly from Etsy search, the data for Etsy store is not exactly but only get keyword idea and brainstorm.
- There is a limitation function for a free account.
8. Amazon search bar drops down the same as Etsy search.
9.eBay search bar drop down the same as Etsy search
10.Question and answer BBS like Reddit and Quora
11.Profession forums in your item industry
2.Great Listing Title With Target Keyword and Broad Hot keyword
You should put the main specific long-tail keyword in the first 40 letters, because it only displays the first 40 letters in the search results on Etsy search results, no matter on PC or App, so whether you get a click from user depend on the fantastic picture and the main 40 letters keyword, if don’t catch their eye at the first glimpse on this first 40 keyword on the title, you will lose the chance to get this customer
Etsy search gives a weight authority for the first 40 letters in front, it ranks the front keyword as more relevant to customer’s search, this also applies to Google. So.try to add 1-2 specific long-tail keyword and 1-2 broad hot keyword in first 40 letters is very important to get rank on Etsy search.
Keyword inspires from attributes of products that applicable in like occasions, styles, colors, solutions, a specific group of the crowd, material, holidays.
3.Great Listing Description With Keyword Match The Title
It is important to add the keyword in description match the listing title in the first 160 letters paragraph which is also matched keyword in the title, Your title is the first text shoppers will see from your listing. Make sure it is clear, concise and makes sense on mobile devices which make up the majority of Etsy shoppers.
If you can answer any question in your description someone might have if you’re selling, less likely people are going to have those questions and then they can just move forward with the purchase, and a lot of time people don’t purchase, because they don’t know everything about it, or have any question about your product that don’t know about the detail like material, size, applicable of group people, the occasion, the shipping day on delivery, the refund and return policy, the more detail you offer, the more chance to get order directory.
4.Full 13Tags With Keyword Match The Title
You’d better all full of 13 tags with keywords match in the title, there is a limitation on tags with 20 characters maximum, if your keyword is longer than 20 characters, you can split into different keyword combination. Note that remember to include title keyword in all tags. Take for example keyword of Ivory Wedding Table Runner, you can split into Ivory Table Runner and Wedding Table Runner,. Don’t just go to copy other seller’s tags but base on your own keywords on listing title.
5.Consistent With Recency Listing
Recency is obviously renewing an item or posting new items. so you should renew your item depending on how many items your store has, if you have fifty items, a hundred items, or a thousand items, you are renewing 10% of your items every month if you have fifty items that are only five renewals. If you have a thousand items, you would have a lot of renewals, Every time renew will cost your 20 cents.
So I would suggest if your item that’s really selling very well if it sells enough, you don’t even need to renew it more often. just renew it once a week. renewing a selling listing is always a great way to increase the high rank for your Esty sales. There are three factors but recency is very important, if your item has been listed there for three months, and it’s not as likely going to rank as high as an item that’s only been there for three days. Esty rewards new items with boost traffic at a higher place in Esty search, so it is a good idea to consistently list new items to your Esty shop.
Another method to let your item get recency rank is to set it auto-renews at the peak traffic times. you can track the peak traffic time on your status, don’t set auto-renew on time that people are sleeping at night.
6. Increase Your Conversion Rate
If we get 10.,000 views on Esty in a month, we’re going to most likely $3,500, so it one item is getting 500 visitors in a week, and it sells five times, that is a 1% conversion rate, and if another item is getting 500 views, and it sells ten times, that is 2% conversion rate, then it’s selling a whole lot more.
There’s a lot of factors that come into conversion rate,, you have to have fantastic pictures, a reasonable price.
If someone goes onto Esty search bar, search an item with a specific keyword like a floral crown for bride burgundy and pink, pull up your item, favorite the item, if the customer spends time looking at your item for a few minutes, and then add to cart, and then go ahead buy it, that is going to help you a lot for the keyword rank in Esty search engine, why? because Esty might think that this keyword is highly relevant to your item.
So even if they don’t buy it, but they favorited it and then spend five minutes to browse it, Esty tracks how much time every single page is open and viewed in every single person’s computer. on the contrary, if the search your item, click to open your listing link without a second and they immediately close the page then jump up to leave, Esty will think that your item is not relevant to that keywords.
7.Fantastic Picture and PricingFor Listing
The fantastic picture gets a big chance to catch the eye of customers to click for checking listing detail. If it is not clear enough or not attractive to glance, at first sight, visitors will jump away from your list and visit other competitors.
Pricing is obviously really relevant to your conversion because if your pricing is out of line, your items are not going to convert very high, if you are selling a golden necklace and everyone else is selling the exact same for half the price, and yours isn’t anything special, then you’re going to have a hard time competing, obviously if you have a unique item that people
really like, they fall in love with and they buy finally. if you have a good pricing structure and I’m not always saying you have to be the cheapest, but you just have to justify your price and make it relevant.
8.Relative Blog Post Referrals
You can create your own brand website to write a post with keywords to rank on Google, Bing and Yahoo search engine. If you don’t have your website, it is simple and easy to establish a WordPress blog website for your blog with Siterubix website, if you don’t know How to create a WordPress website for free, I would like to teach you to step by step to Building Your OWN Niche Website.in just 30 seconds without any technical problem. Establish a powerful website is no longer Network technicians only. everyone can with the integration of Wealthy Affiliate technical support.
Building platform like Wealthy Affiliate which is integration with web hosting, domain, and powerful keyword tools Jaaxy, that is the essential powerful website keyword tool to optimize your SEO ranking on the search engine. This is the best keyword tool that I had used to optimize the content ranking, You can check the Jaaxy keyword tool review. It is not the only a keyword for the blog posts, but also applicable for an e-commerce platform.
Before starting up your online business, you should select your own niche keyword, it is helpful to you to do your niche keyword research on this article about The ultimate guide for website keyword finder. Why keyword is so important? It can tell the search engine what your content is and make your content enable it to be found by your customer if your keyword is related.
The next step to start your blog post is to create content for your website because the content is the king, you should put every effort to create interest, passive or information content to your customer. Note, always solve the issue from your customer’s pain point, always be helpful and continue to offer useful content.
When you create more and more quality and relevant content base on SEO, it is very easy to get rank on search engines Like Google, Bing, and Yahoo. If you put your emphasis on helping people to get on your blog post, there is no difficulty to get tons of target audience to drive to your website and backlink to your Etsy product, and no doubt to get a high conversion for your Etsy store. That is the blog post referral traffic, this article on how to get more traffic for your blog-21 Tips and Tricks will overturn your view on blog traffic.
If you haven’t build your own website, you can also search for some relative niche websites that had build lots of target traffic in their blog, get more target backlink by offering them your affiliate program. There are many affiliate network for a merchant to join in and offer their affiliate programs to get affiliate marketers’ referral traffic, these affiliate marketers are ver professional to drive tons of target traffic to your products and increase your Etsy sale.
9.Social Media Traffic
There are so many social media like Facebook, Twitter, Pinterest, Instagram, Linkedin, Quora, and Reddit, etc. These are the mainstream social media which you should take advantage of. Each has its own characteristics. If you can pay attention to focus on one or two of the social media and continue to post useful content to your audience, it is not hard to get virals and followers. I have shared a post on How to increase traffic on a website with Quora, you will drive tons of target traffic in a short time,
Facebook as the first old branding social media, you can reach your target group pf audience according to their age, gender, hobbies, and habits. If you can take advantage of the Facebook group without any spam content to get along with the potential customer, it is easy and successful to win your business without any payment.
Twitter has become a very powerful marketing tool that is continually evolving into one of the best social media platforms on the web. Your tweets must introduce the users to the interesting and informative content that you create on your website or blog. The ultimate goal is to encourage them to follow you and establish your branding. I will share a post on how to get more followers on Twitter in another post.
Do you have there is a large potential target audience that has large purchase power you can easily reach? There is a secret to get tons of free traffic from Pinterest pin and boards, Pinterest group board marketing, including hack tips to find that relatively hot and competed keyword from Pinterest, adding a hashtag to enable your Pins to search from Pinterest search. I will show you in another article on how to get more traffic from Pinterest. If you get a high rank on Pinterest, your blog website will get a high weight authority that will high rank on Google.
Plus, you can also create Pinterest Ads with fantastic pictures or videos to boost your products, it is very cost-effective to get a high conversion because the 10 audiences from Pinterest 5 will order at the Pin link, it is so easy to get a start, run and optimize the Pinterest Campaign. you can save lots of budgets compare with Google ads.
Instagram will give you an amazing speed to get a large number of target followers to your business page and click on your landing page to convert if you get the hack tips of Instagram marking. Consistent to post fantastic images and video with engagement to your audience, adding a relative hot hashtag, schedule post at a peak traffic time, tag to relative influences in your product area. Follow more followers and likes their posts, increase engagement with them to get more expose.
Linkedin is the biggest business social media and also a website for a job, it is so strong network in all walks of life. You shouldn’t ignore the powerful traffic from Linkedin. Posting diversified forms with images and video to the Linkedin timeline, adding the hashtag, and utilize the Linkedin group, it is an effective way to get more views for your post.
Quora is so large question and answer platform that you can easy to know your audience requirement when you know what they thought and what they want so that it is simple to target their specific responses and solve the issue that they meet, it is a great way to establish business trust and contact, it is not hard to get them to reach your website and up the sale.
Sure, how first you should know how to select the best question to answer, and which question will make you get more views on Quora. Check this post How to increase traffic on a website with Quora. I will teach you to step by step to get the mined gold from Quora.
Become part of the Etsy community target traffic in a short time. Etsy community is actually a social media for Etsy seller, you can learn from their experience of selling tips on Etsy store, or ask for advice from other Etsy sellers about your post listing, the title, description, and pictures.
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10. Submit Etsy Coupon To Coupon Submissions Websites
- I Love Coupons
- Coupons and Deals
- Me Find Coupon
- The Krazy Coupon Lady
I hope these 10 tips selling on Etsy store will help you a lot to drive tons of target traffic. the most important one is Etsy SEO tips because it is stable traffic once time work to get revenue once you get rank on Etsy search. thought it is not the only strategies for boosting selling on Etsy store, diversified of traffic source performs to be better than a single one, You don’t have to worry about a sudden drop in traffic from a particular channel Try to master more hack tips on selling makes your success in Etsy store. so you will be next top-selling on Etsy. If you want to learn more about SEO tips or internet marketing online for your business, Wealthy Affiliate is the best place for you to grow up your marketing tips.